Occasionally, people ask me if there are some people who are just uncoachable… hopelessly and forever a liability to themselves.  The short answer: Yes. Some people are hopeless.  The long answer: “uncoachable” is a state of being that can certainly change.

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Without rehashing the gory details, let’s just say that the past week has revealed an entirely new side of Tiger Woods.  Much of the public outrage seems to be directed at Tiger’s request for “privacy” as he deals with the collapse of life as he has known it.   In fact, as the days have passed, the whole Tigergate mess seems to be a case study on “Crisis Communication Don’ts.”

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