Category: Media Skills
The Wait is Over
As you saw in my post earlier this week, I weighed in on the 4 things I thought Tiger needed to accomplish in his apology.
Let’s see how he did.
1) Express believable self-awareness. I give Tiger Woods high marks on expressing believable regret and embarrassment, but self awareness? Not sure about that. His explanation of his [...]
Tiger’s Big Day
On Friday, Tiger Woods will “break his silence” and make an official statement Friday morning from the clubhouse at the TPC Sawgrass, the headquarters of the PGA Tour in Florida.
Like a sports analyst giving pre-game commentary, here’s my take: His statement needs to do four things: 1) Express believable self awareness. It has to be [...]
Heartbreak Warfare: My Advice to John Mayer
I was going to try to refrain from being yet another voice condemning John Mayer for his absurd, racist, sexist tirade in Playboy, but here I am. Blogging about it.
Rather than state the obvious (“ill advised” doesn’t even begin to cover it), John Mayer’s off-the-cuff interview with Playboy has certainly gotten me thinking a lot [...]
GoDaddy or Go Home
With the Super Bowl looming large this weekend, I wanted to weigh in on my favorite pre-game controversy: The pulling of GoDaddy’s Half Time ad, affectionately referred to as “Lola.” Here’s the irony: There is not a single D-cup woman featured in this one. For a company noted for making giant breasts synonymous with domain [...]

For over 15 years, Bronwyn Saglimbeni has worked with clients to improve their public speaking and media relations skills, challenging them to bring out more of themselves in their communications. Bronwyn is known for her playful, irreverent approach to coaching, combined with her knack for delivering "tough love" in a way that allows executives to achieve true breakthroughs.