Category: Media Skills
When Not Even Coaching Can Save ‘Em.
Occasionally, people ask me if there are some people who are just uncoachable… hopelessly and forever a liability to themselves. The short answer: Yes. Some people are hopeless. The long answer: “uncoachable” is a state of being that can certainly change. What prompted this musing is Chris Brown, who infamously assaulted Rihanna. Since the incident, [...]
Tiger Tiger, Burn Out Bright
Without rehashing the gory details, let’s just say that the past week has revealed an entirely new side of Tiger Woods. Much of the public outrage seems to be directed at Tiger’s request for “privacy” as he deals with the collapse of life as he has known it. In fact, as the days have passed, [...]
5 Tips for Nailing your Podcast Interview
Was just prepping a client for a podcast opportunity with a very high profile blogger, and thought I’d share some tips. The challenge of any audio-only interview – be it radio, podcast or even a phone briefing with a press person or analyst – is that things can get… dull… very… quickly. Human energy shines [...]
Making Sense of the Media Blood Bath
Today is a very sad day in the business press world, as BusinessWeek laid off some of its most legendary columnists (Jon Fine, Steven Wildstrom, to name a few). In media coaching sessions over the past year, I’ve spent some time up front talking about the “blood bath” that is the traditional press machine. I’ve [...]
For over 15 years, Bronwyn Saglimbeni has worked with clients to improve their public speaking and media relations skills, challenging them to bring out more of themselves in their communications. Bronwyn is known for her playful, irreverent approach to coaching, combined with her knack for delivering "tough love" in a way that allows executives to achieve true breakthroughs.