Positioning Statement Hell
You could copy and paste almost any company name in here and take out “mobile” and pretty much anyone could use this. Please, my fellow PR people, don't succumb to the sales guy's claims of "IT just HAS to have the word "innovative" and "value our customers" in it!!! Resist! The sales guy may have the ear of the CEO, but YOU my friend, will have your name attached to a piece of crap that reporters laugh at.